We're Hiring

קבוצתית מצחיקה

We’re looking for our Marketing Champion! A champion who will own Bits of Gold’s all marketing activities, from A to Z. This is a fantastic opportunity to join our excellent team early on and grow with the company while expanding your expertise in the Fin-Tech world.

Bits of Gold is the pioneer of digital currency trading in Israel. Our automated platform helps individuals, enterprises, and institutions to buy and sell digital currency such as Bitcoin and Ethereum in a friendly, safe, and trusted way in Israel and Worldwide.

About the Role

As the Marketing & Branding Owner at Bits of Gold, you’ll work closely with an incredible group of people (Leadership, Product, Design, Sales, HR, etc.) and you’ll execute multiple aspects of marketing, including branding, ads, content & education, social & community, influencer & affiliate marketing, events, and communications.

What You'll Do

Be the Owner of all Marketing Activities

  • Define objectives for the Marketing function and plan, build and execute marketing strategies and tactics, while constantly researching (Finance and Crypto industry, NFTs, competitors, etc.) and revise them.

PR & Branding

  • Manage and facilitate all brand and PR initiatives to tell a compelling and coherent narrative about Bits of Gold and the role of the company and its products in the emergence of the cryptocurrency world.
  • Manage internal and external creative partners. work closely with agencies, designers, copywriters, and internal partners to create world-class creative that brings our brand to life.
  • Deliver measurable increase in brand awareness and manage the overall health of brand across all audiences.

Content Lead: BOG’s Newsletter, Blog, and Website

  • Create and execute a content marketing strategy to generate compelling content to increase brand awareness, drive leads and engage our thriving community.
  • Lead content marketing initiations and produce high-quality, engaging, original content that can be used cross-platform (e.g. newsletter, blog, website and industrial event).

Social Networks

  • Drive effective and creative social media campaigns.
  • Engage with Bog communities through owned channels (Facebook, Telegram, Twitter, LinkedIn, etc.).

Strategic collaborations, Meetups, and Conferences

  • Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
  • Make sure that messaging and keynotes are directly aligned with sales and brand focuses.
  • Thought Leadership: Ghostwriting for executives that bring greater awareness with potential investors and other high-level stakeholders.

Performance Marketing – collaborate with external suppliers

  • Implement a culture of practice, performance, and data orientation through consistent project management across social media, web, chat, content, and video assets.
  • Measure, analyze, and report marketing data and performance (campaign results, conversion rates, traffic, etc.) and translate them into actionable, data-driven recommendations to improve future performance and marketing strategies.

PMO Marketing & Budget Management

  • At a small company with an outsized impact, some days you’ll be creative director, some days you’ll be setting brand strategy, and other days you’ll be managing projects.
  • Manage a variety of agencies in multiple areas of expertise such as PR, performance marketing, content writing, etc.
  • Prepare and manage the marketing budget.

You are

  • A Doer who takes initiative and a project owner end to end. A global startup in a rapidly-evolving space can be frenetic, energizing, chaotic, ambiguous, and empowering. We need owners who can take initiative, be action-oriented, own problem areas and completely drive projects to completion.
  • Crypto-curious. Self-motivated, intellectually curious, data-driven, knowledgeable, and passionate about crypto and blockchains.
  • Passionate for writing, and storytelling. We need someone who can write – everything from quick tweets, to creating memes, to dynamically engaging other companies and influencers.
  • You understand when and how to use different marketing channels and understand it’s not a one-size-fits-all approach. You thrive in fast-paced environments and shift your priorities, tackling email campaigns one day and educational blog posts or social content the next. You are passionate about building brand affinity and understand the nuances of tailoring your message to different audiences.

You Have

  • 3-5 years past experience in relevant roles – A must
  • Minimum 2 years experience in marketing budget management – A must
  • Minimum 2 years experience in working with multiple agencies – A must
  • Experience in brand building  – A must
  • Experience in leading marketing performance campaigns  – An advantage
  • Experience in B2C marketing  – An advantage

Next steps

If this role sounds like a match to you, please apply as soon as possible, as we’ll be starting interviews soon. Please make sure to include a portfolio in your application.

If you want to check up on your application or have any further questions about the position, you can turn to our recruiting leader Hagar Erlichman, at Hagar.e@bitsofgold.co.il, at any given time.

We’re looking for an ATM Representative! This is a fantastic opportunity to join our excellent team early on and grow with the company while expanding your expertise in the Fin-Tech world.

Bits of Gold is the pioneer of digital currency trading in Israel. Our automated platform helps individuals, enterprises, and institutions to buy and sell digital currency such as Bitcoin and Ethereum in a friendly, safe, and trusted way in Israel and Worldwide.

What You'll Do

  • Maintaining a positive, empathetic, and professional attitude toward customers at all times
  • Provide help and assist customers who wish to make purchases through the ATM
  • Assist clients in opening crypto wallets
  • Report suspicious activity to the compliance department
  • Maintain and update customer information
  • Perform other related duties as assigned by management
  • Ensure customer satisfaction and provide professional customer support

You Are

  • People and service-oriented with great interpersonal skills
  • Crypto-curious. Self-motivated, intellectually curious, and passionate about crypto and blockchain

You Have

  • High school diploma – A must
  • Bachelor preferred, but not required
  • Knowledge and familiarity with cryptocurrencies is required
  • A technical sense
  • Excellent verbal communication skills
  • Basic PC and mobile phone skills required, including PC peripherals, network connectivity, email, and basic Microsoft office proficiency. (e.g. Slack, WhatsApp, G-mail, Office, etc.)
  • Fluent Hebrew and verbal English

Next steps

If this role sounds like a match to you, please apply as soon as possible, as we’ll be starting interviews soon. Please make sure to include a portfolio in your application.

If you want to check up on your application or have any further questions about the position, you can turn to our recruiting leader Hagar Erlichman, at Hagar.e@bitsofgold.co.il, at any given time.